Monday, 18 April 2011

T.V. Reality Programs

I thought it would be great to pass this link onto my readers - as a fan of "Say Yes to the Dress" it is absolutely true that fact is far more accurate than fiction - enjoy

http://tlc.howstuffworks.com/weddings

When you watch the various realities of S.O.S. Weddings or Four Wedding or whatever the latest flavour of wedding planners is being shown on T.V. it makes you realize that experience and knowing where to assist is a major component of being a good Professional Event Planner.

A piece of advice read what your client actual wants and not those around them.

Wednesday, 13 April 2011


Over the past 2 months I have been approached by two young individuals who would like to pursue a career as an Event Planner and are in the process of taking a course and their questions have been as follows:

·        On average, how many clients a year do you take on?

·        I would like to one day, start my own company.
      Is there a lot of work? 

·        Do you work by yourself or have staff, if yes, how
      many people work for you?

·        How long have you been an Event Planner? 

·        What do clients look for when they hire a planner?

I also had another individual recently comment that they never saw Event Planner positions advertised in their local newspaper.

When I respond to these individuals I advise that they should check websites such as Workopolis or Monster and view where these roles are most prominent and what event planning categories do they fall in, e.g. corporate, businesses, marketing, hotels.

It would be very unusual to see a Wedding Planner role, therefore, they must concentrate on how they would find this type of business and how much would they truly earn.

Unfortunately, T.V. has blown out the reality of an Event Planner, there are very few great “Tiger Wood” players out there and this equates too for Event/Wedding Planner jobs or high paying clients.

BUT I do truly believe that everyone should take a form of event planning course because they can utilize the skills learned in both their business and personal lives, how to time manage, understand budgets, research for that special item, techniques that can be extremely helpful and who knows one day they might be in the right place at the right time - I WAS.


Please remember these are only my personal views and I would certainly welcome any comments.



Monday, 4 April 2011

Testimonials

If you have done a good job then why not have it recognized?  Each client will require a different set of skills from your portfolio of professional event planning expertise; it might be researching for the right venue or coordinating registration and interacting with their attendees. 

Whatever the function or event at the conclusion ask your client for this important validation that a job was well done.  These testimonials can be inserted onto your website, in a blog, a business card and even utilize when submitting a proposal to a potential new client.

Be proud of your accomplishments and share them, this will also gather recognition from your peers, illustrating the depth of skills and the clients who have utilized them.